2ndChannel / Commerce & operations
A resale platform. Built with AI.
Built for Ari’s own resale venture. Photograph an item on iPhone, add a voice note and review the prepared listing on Mac. The concept-to-website build took one month.
Stock, sales and listings in one place.
Search inventory, check sales and see where each item is listed. Open an item to review its details and marketplace status.
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Photograph. Speak. Move on.
Take photos on iPhone, record a voice note and upload them. Move to the next item while the photos and listing draft are prepared for review on Mac.
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Prepared by AI. Reviewed by a person.
Review marketplace photos, product details, descriptions and pricing in one place. Each marketplace has its own status and actions, so the operator can see what is ready and what needs attention.
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Pricing and listing suggestions to review.
Built-in agents and business rules look for pricing opportunities, margin risks, weak listings and channel gaps. Recommendations arrive in a decision queue, where the operator can review, apply, snooze or dismiss them.
View full screenshot (opens in a new tab)Screens captured from 2ndChannel · September 2026
Automation. Even without an API.
An API lets software connect directly. Where a marketplace offers no suitable API, browser automation works through its existing interface. The connected Mac carries out approved tasks, while the website brings progress, results and exceptions back into view.
01The task
Every resale item needs photographs, product details, a price and listings for different marketplaces. The task was to bring that preparation and stock management into one tool.
02What we built
A website and operating workspace with iPhone photo and voice capture, AI-assisted listing preparation, desktop review, inventory and marketplace actions. Built-in agents suggest pricing, margin and listing improvements. The concept-to-website implementation took one month.
03Built with AI
AI-assisted development helped create and refine the website and business tools. AI also works inside the product: preparing photos and listing drafts, and suggesting pricing and listing improvements for the operator to review.
04Guided by experience
Ari’s retail and business experience shaped a practical brief: capture the item once, keep its stock and listing details together, and make the price and final listing easy to check. The operator approves marketplace actions and can inspect errors or incomplete work.
05How it works
- Capture photos and voice on iPhone↓
- Upload and move to the next item↓
- Prepare photos and listing with AI↓
- Review details and price on Mac↓
- Approve marketplace actions↓
- Monitor stock, sales and agent recommendations
Marketplace actions remain subject to operator approval. Browser automation runs through the owner’s connected Mac; progress and exceptions are visible in the workspace.
06What has been demonstrated
A working website and resale workspace, delivered in one month. The product tour shows capture, listing review, stock management and agent recommendations. This demonstrates the build; sales growth and measured time savings need separate operating evidence.
Discuss your project
What do you
need to build?
A website, a business tool or less manual admin. Tell us about the task and we’ll work through what’s possible.
Discuss your project